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4D Leadership

4D Leadership – Competitive Advantage Through Vertical Leadership Development

Twenty years ago the accumulation of skills, knowledge and experience (‘horizontal development’) was sufficient for business success. Today, it’s not. 4D Leadership – Competitive Advantage Through Vertical Leadership Development, offers a new approach of ‘vertical development’.

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Pip Clarke

Philippa Clarke

Senior Practitioner

Pip Clarke is a senior commercial executive with a passion for sales, human development and commercial differentiation. She has a real sense for how to create a winning strategy and develop commercial value for clients through understanding their markets, commercial priorities and being how to engage people behind the key challenges. The return on people investment is a specific focus. She has a background as a political journalist and worked as a national TV political correspondent during which time she interviewed many senior political figures, including Margaret Thatcher, Tony Blair and Nelson Mandela.


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