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4D Leadership

4D Leadership – Competitive Advantage Through Vertical Leadership Development

Twenty years ago the accumulation of skills, knowledge and experience (‘horizontal development’) was sufficient for business success. Today, it’s not. 4D Leadership – Competitive Advantage Through Vertical Leadership Development, offers a new approach of ‘vertical development’.

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4D Leadership


Watkins 4D Management leaflet.indd


Dr Alan Watkins’ latest book provides inspiring and practical advice to help you excel as a leader.

4D Leadership draws on groundbreaking research to provide a framework for a whole new upgrade to the next level of the human operating system; and to the next level of leadership development. 

4D Leadership:

      1. Reveals how to unlock a whole new level of strategic thinking, solve complex problems, lead organisational change and engage with stakeholders at all levels
      2. Gives you a roadmap of how to assess your current level of performance to reveal game-changing dimensions that can create significant competitive advantage
      3. Draws on insights from neuroscience to create a self- development programme
      4. Provides you with a new set of developmental tools to prepare you for leadership in a volatile, uncertain, complex and ambiguous (VUCA) business environment
4D Leadership is the perfect book for an individual who may feel overwhelmed by the competing priorities of their jobs, someone who is looking to develop a more responsive and rewarding strategy and has a desire to drive change and take people with them.
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